Tuesday, May 6, 2008

St. Tropez the new self tanning product

St. Tropez is a new self tanning product with over 10 different styles of tanners, including: airbrush, whipped bronze mousse and bronzing lotion among others. Check out the St. Tropez website for more info and to purchase some of their products. For Sun Awareness week in London, England on May 6th, St. Tropez presented a "live" marketing campaign inside the Pancras International, one of London's busiest train stations. The creative director for this campaign needs to be commended. Take a look at their presentation and get with me, if you are from London and have any scoop as to how long, this "live" marketing campaign went on. Creative GENIUS! Everyday Airbush | Price - $35.99 Photos of St. Tropez campaign courtesy of wireimage.com.

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