Black Excellence is a term that I noticed as an insta trend (hashtag phrase #BlackExcellence) on instagram circa July 2017. As you an see from the image above, there are now several iterations and the phrase itself has over 1 million posts. I observed that it was being primarily used by Diddy (aka Sean Combs) around the time that #BlackGirlMagic was circulating. There was also #BlackBoyJoy and #BBJ around the same time, and I figured adult, "black" males, were seeking a hashtag that they felt represented them and that was also savvy enough to use on social media platforms. Who better to flood the block with the phrase, than the hard working, master business man Diddy. Who was just named 1 of 100 Greatest Living Business Minds by Forbes . 100 Greatest Living Business Minds, Sean Combs individual page for more information on his accolades. As I analyze the term #BlackExcellence, I begin to question, why isn't it just #Excellence? Doesn't excell
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